How to write a winning award entry

How to write a winning award entry

What we’ve learnt about writing a winning award entry. We’re judging at CX Awards 2018 and the UK eCommerce Awards this year. We’ve also won and been finalists in a number of awards recently. As judges, we get to see…

The Generation Game

The Generation Game

Playing the generation game in the workplace It’s the rise and rise of the Millennials apparently.  They get a lot of press.  But is it all about them? Every day it seems there are more headlines about Millennials (or Generation…

Would you recommend NPS to a friend or colleague?

Would you recommend NPS to a friend or colleague?

Net Promoter Score NPS (or the Net Promoter Score) seems to have been with us forever, but it’s only 15 or so years old. Businesses worldwide have adopted it as a standard measure to determine whether their brand is viewed…

5 good reasons to set up an advisory council

5 good reasons to set up an advisory council

Sourcing relevant, informed opinion on products, solutions or services is a perennial challenge for B2B organisations. External opinion is vital, but bespoke research can be expensive. Topics are frequently complex and nuanced, making it harder to use structured questionnaires. To circumvent this problem many…

Changes impacting automotive loyalty

Changes impacting automotive loyalty

The changes impacting automotive loyalty The automotive industry is enjoying a period of upheaval, with consumer decision-making changing fast and loyalty all but disappearing. But these shifts are not happening in isolation, as this infographic demonstrates.  This is taken from our whitepaper –…

Choosing the right Market Research solution

Choosing the right Market Research solution

Growing up I was introduced to the term “Brummagem Screwdriver”. A screwdriver is an elegant and precise tool perfectly designed for use with screws. The Brummagem Screwdriver can be used with screws but does not achieve the same results. This doesn’t apply just to potentially self-harmful DIY escapades, everyday we make choice after choice to ensure the tools we use give us the results we desire. It’s about using the right tool for the right job.

Getting value from Market Research

Getting value from Market Research

If a job’s worth doing, it’s worth doing well. It’s a common and universal proverb; it’s ubiquitous and can be applied to nearly every aspect of life and business. It seems so simple to follow but sometimes doing a job well is easier said than done.

Beehive sponsors four beehives in third world countries for Xmas

To celebrate the Christmas season and to thank all our clients for their business in 2009, Beehive has sponsored four beehives in third world countires to help re-establish one of the most important communities in the world – bees. These colonies will provide income to poor, landless families and with the money they make from selling honey, they can buy food and clothes and educate their children. We wish them all the best in 2010.

Co-Creation Builds Better Research Communities

Co-Creation Builds Better Research Communities

Extract from published article in Research Conference Report.

Main Point: Co-creative efforts between research vendors, clients and respondents can produce innovative, evolving communities driven jointly by business needs and participant suggestions/desires. Examples of where co-creation is being used and some implications for research were provided.

Beehive Research Launches

Beehive Research Ltd has launched as an independent company specialising in designing, building and managing customer online research panels and communities for its clients. In addition to general online research consultancy, Beehive will also be providing clients with outsourced services…