We (still) need to talk about customer retention
![We (still) need to talk about customer retention](https://beehiveresearch.co.uk/wp-content/uploads/2023/05/customer-magnet_L_124523911_800x400.jpg)
Neglecting existing customers in pursuit of new ones is a common mistake which is why it’s an issue that lies at the heart of most conversations on customer retention. It’s been debated for years, and yet it still happens in…