Tag: Communication

Customer Service Chatbots

16th April 2020

Customer Service Chatbots: Benefits & Pitfalls for Customer Communication Engaging and understanding your customers’ journey and listening to their feedback are essential elements to any customer experience programme. As such, effective and timely communication is a key part of keeping…

Global panels – what drives engagement?

27th March 2013

Global panels – what drives engagement? It is certainly easier for consumers to engage with some brands and topics over others. People are more likely to want to talk about their favourite brand of coffee than their personal finances, for example….

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